What’s tracked
The specific metrics available vary by platform, but Volta collects the following where supported:- Impressions — how many times your post was displayed
- Reach — the number of unique accounts that saw your post
- Engagement — likes, comments, shares, reposts, and similar interactions
Platforms with analytics support
Volta can retrieve analytics data for posts published to the following platforms:X (Twitter)
YouTube
TikTok
Viewing analytics in the dashboard
Post-level analytics Open any published post from the Posts list or the calendar, then click the Analytics tab in the post detail panel. You’ll see metrics for that specific post broken down by engagement type. Channel-level analytics Go to the Analytics section in the dashboard sidebar. Select a channel from the list to view aggregated metrics across all posts for that channel over the selected date range.Filtering by date range
Use the date range picker at the top of the Analytics page to focus on a specific period. You can select any start and end date, or choose a preset like Last 7 days, Last 30 days, or This month.Accessing analytics via API, SDK, and MCP
REST APIanalyticsTool to query channel analytics directly. This lets agents make data-driven decisions — for example, automatically scheduling more of a post type that performed well last week.
Analytics availability depends entirely on what each social platform exposes through its API. Additionally, some platforms require your connected account to have specific permissions or meet minimum follower thresholds before analytics data is accessible. If you see no data for a channel, check that your account meets the platform’s requirements.
